新手学外贸函电一本通

这是一本全面介绍外贸业务各流程中需要用到的英文函电的书籍。全书共10章，主要包括三部分，第一部分介绍一些外贸函电常用术语；第二部分介绍具体的外贸业务各流程需要用到的函电，包括签订单函电、议价函电和索赔函电等；第三部分介绍从事外贸活动还需要用到的其他外贸函电，包括祝贺函电和问候函电等。

本书针对具体的外贸业务而编写，从实际出发，通过大量常用词汇和情境实例，真实展示在外贸实战中专业的英文函电。帮助外贸人员在短时间内学会得体的英文商务信函表达，从而更好地与客户沟通。

CHAP01外贸函电基础知识
PART1外贸ForeignTrade/2
Unit1常用术语EssentialTerms/2
Unit2成本加运费CostandFreight/3
Unit3外贸一般流程GeneralProcessofForeignTrade/5
PART2外贸函电常用术语EssentialTermsofForeignTradeLetters/7
Unit1共同海损GeneralAverage/7
Unit2水渍险WithParticularAverage/8
Unit3付款交单DocumentsAgainstPayments/9
Unit4即期汇票DemandDraft/10
Unit5装货单ShippingOrder/10
Unit6其他外贸函电术语OtherForeignTradeTerms/11
PART3外贸函电ForeignTradeLetters/12
Unit1信封和信头EnvelopeandHeading/12
Unit2存盘号、日期和封内地址Reference,DateandInsideAddress/13
Unit3经办人、称呼和主题Operator,SalutationandSubject/14
Unit4正文和结尾TheBodyandTheEnding/16
Unit5敬语和落款ComplimentaryClosingandSignature/17
Unit6抄送、附件和附言CarbonCopy,AttachmentandPostscript/18
Unit7外贸函电的格式FormatofForeignTradeLetter/19

CHAP02发展客户拉业务
PART1资信调查函电CreditInvestigationLetter/24
Unit1写作技巧WritingSkills/24
Unit2资信调查函CreditSurveyLetter/25
Unit3资信调查回函LetterofCreditInformation/28
PART2预约会面函电AppointmentLetter/32
Unit1邀请客户会面RequestingBusinessAppointment/32
Unit2确定时间地点DeterminingtheTimeandPlace/35
Unit3取消会面CancellingaMeeting/37
PART3会面后的跟进工作FollowUpAfterMeeting/39
Unit1跟进合作伙伴的意愿FollowUpPartners'Will/39
Unit2展会邀请ContactingBeforeFairs/41
Unit3展会后的联络往来ContactingAfterFairs/43

CHAP03开发信与促销信
PART1开发信SalesLetter/48
Unit1拓展潜在客户DevelopingPotentialCustomers/48
Unit2介绍优势IntroducingAdvantages/50
Unit3突出专业素养HighlightingSpecialty/53
PART2促销信PromotionLetter/56
Unit1促销注意事项PromotionalNotes/56
Unit2写作技巧WritingSkills/58
Unit3写促销信WritingaPromotionLetter/59
PART3代理函电AgentLetter/62
Unit1物色代理商LookingForAgents/62
Unit2代理邀约AgentsOffer/65
Unit3代理申请AgentApplication/70
Unit4欢迎新代理WelcomeNewAgent/75

CHAP04订单操作函电
PART1询盘函电InquiryLetter/78
Unit1普通询盘AGeneralInquiry/78
Unit2具体询盘ASpecificInquiry/81
Unit3回复无效的询盘ResponsetoanInvalidInquiry/83
Unit4回复目的不明的询盘ResponsetoanUnknownInquiry/86
Unit5客户各种问题的解答AnsweringCustomer'sQuestions/88
PART2发盘函电OfferLetter/90
Unit1发盘术语TermsofOffer/90
Unit2发盘注意事项NotesofOffer/91
Unit3实盘和虚盘FirmOfferandNon-firmOffer/93
Unit4回复客户的询价RensponsetoCustomerEnquiry/97
Unit5主动给客户发盘TaketheInitiativetoOfferCustomers/101
PART3还盘函电Counter-offerLetter/103
Unit1受盘人提出新发盘TheOffereeMadeaNewOffer/103
Unit2对还盘的答复AnswertoaCounter-offer/105
Unit3拒绝客户的要求RejectingCustomers'Requests/109
PART4其他函电OtherLetter/112
Unit1通知客户价格调整InformingCustomerofPriceAdjustment/112
Unit2商定佣金CommissionDiscussion/115

CHAP05接受与签约函电
PART1建立合作关系CreateaPartnership/120
Unit1客户接受发盘OfferAcceptance/120
Unit2开具形式发票SendingPI/122
Unit3订单确认函OrderConfirmationLetter/124
Unit4感谢客户订货ThankYouforLetterofOrder/128
PART2签约成交函LetterofSigning/130
Unit1邀请签约InvitationtoSignUp/130
Unit2确认收到合同ContractReceivedConfirmation/133
Unit3合同条款ContractClauses/135
PART3生产前准备Pre-productionpreparation/138
Unit1准备样品PreparingSamples/138
Unit2向供应商下单PlacingOrdertoVendor/144

CHAP06生产与装运函电
PART1跟踪生产过程TrackingProductionProcess/148
Unit1产前变动PreproductionVariation/148
Unit2告知客户生产情况AdvisingtheProductionStatus/151
Unit3第三方验厂FactoryAudit/154
Unit4请第三方验货Applying3rdPartyforInspection/159
Unit5未通过验货FailureinInspection/162
Unit6申请重验RequestingaRe-inspection/164
PART2装运环节ShippingLinks/166
Unit1讨论装运细节ShippingDetailsDiscussion/166
Unit2告知客户装运情况KeepingCustomerInformedofShipmentStatus/170

CHAP07支付结算和信用证
PART1支付结算事宜PaymentandSettlementMatters/176
Unit1提供单据并催款DocumentarySubmissionandPaymentPush/176
Unit2请客户提供银行流水单AskingforBankStatement/179
Unit3收到客户回应ReceivingtheResponsefromCustomers/181
Unit4告知客户收到款项InformingClientsofReceivingFunds/184
PART2关于信用证AboutL/C/186
Unit1请客户接受信用证差异点ProposingAcceptanceDiscrepancyofL/C/186
Unit2请客户更改信用证ProposingAmendmenttoL/C/188
Unit3收到客户回应ReceivingtheResponsefromCustomer/190
PART3新支付结算方式NewPaymentSettlement/192
Unit1申请新的付款方式RequestingNewPaymentMethods/192
Unit2回复新付款方式RespondingtoNewPaymentMethods/195

CHAP08保险与售后函电
PART1与保险有关的函电InsuranceLetter/200
Unit1应记载的内容ContentstobeRecorded/200
Unit2常用术语和句型CommonTermsandSentences/201
Unit3样函SampleLetter/202
PART2往来商议保险条款InsuranceTermsNegotiation/205
Unit1安排投保事宜ArrangingInsuranceCover/205
Unit2收到客户回应ReceivingtheResponsefromCustomer/208
PART3售后跟进函电After-saleandFollow-upLetter/211
Unit1跟进产品销售情况FollowingupProductSales/211
Unit2掌握最新市场动向MasteringtheLatestMarketTrends/214
Unit3提供改进方案SolutionstoDefect/216
Unit4推荐相关产品RecommendingRelatedProducts/219

CHAP09投诉与索赔函电
PART1处理投诉问题HandlingComplaints/222
Unit1处理数量不足投诉HandlingInsufficinentQuantityComplaints/222
Unit2处理错发货物投诉HandlingWronglyDeliveryComplaints/225
Unit3处理品质投诉HandlingQualityComplaints/228
Unit4处理误期投诉HandlingDeliveryDelayComplaints/232
Unit5处理服务投诉HandlingServiceComplaints/235
PART2索赔函电ClaimLetter/238
Unit1客户提出索赔CompensationClaim/238
Unit2确定赔款金额DetermineingtheAmountofCompensation/241
Unit3请求分期赔款AskingforInstallment/243
Unit4请求延期赔付AskingforDeferredCompensation/245
Unit5商议代替赔款的方式NegotiationforAlternatives/248
Unit6拒绝向客户赔款DeclineingaRequestForaClaim/250

CHAP10其他外贸函电
PART1日常通知函电DailyInformLetter/254
Unit1通知邮箱地址变更NoticeonChangeofEmailAddress/254
Unit2通知公司地址变更NoticeonChangeofCompanyAddress/255
Unit3通知公司新规定NoticeonChangeofPolicy/257
Unit4通知离职NoticeonResignation/259
Unit5通知休假NoticeonHolidayClosing/261
Unit6通知复工NoticeonReturningtoWork/263
PART2问候函电GreetingsLetter/265
Unit1圣诞节问候ChristmasGreetings/265
Unit2新年祝愿NewYearGreetings/267
Unit3感恩节问候ThanksgivingGreetings/269
Unit4开斋节问候EidGreetings/271
PART3其他函电OtherLetter/273
Unit1自动回复函AutomaticResponseLetter/273
Unit2请求客户推荐RequestingaRecommendafionfromCustomer/275
Unit3生病慰问函GettingWellLetter/277
Unit4赠送礼物GiftGiving/279
Unit5升职祝贺PromotionCongratulations/282